Last updated: 8 May 2026
This Privacy Policy explains what personal data SeoFreshUp processes, why, and your rights under the EU General Data Protection Regulation (GDPR) and the French Loi Informatique et Libertés.
For payment-related data, the data controller is Lemon Squeezy LLC (Merchant of Record). See their Privacy Policy.
| Data | Purpose | Legal basis | Retention |
|---|---|---|---|
| License key | Activate, validate, and renew your license | Contract performance (GDPR Art. 6(1)(b)) | Active license + 3 years |
| Site URL where the plugin is installed | Enforce per-site licensing, detect abuse | Contract performance + legitimate interest | Active license + 3 years |
| Plugin version + last activity ping | Update notifications, support diagnostics | Contract performance | Active license |
| Email address (when you contact support) | Reply to your support request | Contract performance + legitimate interest | 3 years from last interaction |
| Payment data (card, billing address, VAT ID) | Process the purchase | Handled by Lemon Squeezy as Merchant of Record — we never see your card details | Per Lemon Squeezy policy |
We deliberately keep our data footprint minimal. We do not collect:
To deliver the Service, we rely on the following processors:
You configure the plugin with your own API key for an AI provider. When the plugin calls an AI provider, your content is sent from your server to that provider, governed by their privacy policy:
License data is stored on EU-based servers (France). Lemon Squeezy stores payment data in the United States with standard contractual clauses for EU-US data transfers. AI processors store data in the regions you (or they) configure — see their respective policies.
You have the right to:
To exercise any of these rights, email support@seofreshup.com. We respond within 30 days.
We protect your data with industry-standard measures: HTTPS everywhere, encrypted database storage for license keys, restricted server access, regular security updates. No system is perfectly secure — if a breach affects you, we will notify you within 72 hours as required by GDPR Article 33.
This website uses no tracking cookies, no analytics cookies, no advertising cookies. The only cookies that may be set are technical cookies required by Lemon Squeezy during checkout (strictly necessary, not consent-required under ePrivacy Directive).
We may update this Privacy Policy. Material changes will be announced here and, when relevant, by email. The "Last updated" date at the top reflects the latest revision.
For any privacy question or to exercise your rights: support@seofreshup.com.